Make your content clear, consistent and compelling

"The workshop was incredibly engaging. I enjoyed the workshopping activities, especially Dan’s encouragement. It was great to see examples from our council’s website – especially what worked and what could be improved.”

"Dan was a wealth of knowledge and has done a fantastic job of shaking up our team's approach. I feel confident that we will put these learnings into practice."

"I was able to put the lessons into practice straight away and our electronic newsletter open rates have already increased!"

"Dan's writing and communication sessions were inspiring. His hands-on training has helped to improve how our team writes and has increased our confidence when editing. I highly recommend this professional development resource."

"Entertaining and informative. It was the best Writing for the Web workshop I've ever been to."

"Dan's thoughtful, practical advice helped me to refine my website and improve my SEO. It was easy to implement and made a big difference to the bottom line."

"Dan has improved both our website copy and the SEO of our course browser considerably."

"Dan took the time to understand us and how we work. His advice was spot on, practical and easy to apply."

"Dan cleaned and tightened our copy perfectly – and ahead of deadline. I highly recommend him!"

"Dan helped us create a tone of voice guide that was practical and easy to follow."

"Dan has done a great job helping us understand the tone of voice we are trying to achieve as an organisation by using our own content and giving more options."

"Dan’s content toolkit helped us simplify our writing style and tailor our information for digital delivery."

Great presentation, catering to a range of levels. Fantastic examples with context and relevant advice. Your level of research of our business and understanding of our audience made for a worthwhile session for all. Thank you!

“Dan was a great sounding board while I was planning my website's content. I've been very appreciative of his skill at guiding me through website development, building my confidence and translating tricky concepts/approaches into easy to understand and implement bites.”

"Highly recommended. Thorough, well-presented and essential information."

"Great content and very helpful to everyone. The way you engaged everyone made them feel happy to contribute and easily get responses."

"Really good refresher workshop. Helped to clarify often-made grammatical errors and simplify concise writing habits."

“Dan developed a great tone of voice guide for us filled with practical tips and examples based on our own writing – and then ran a training session to show our staff how to make the most of it."

"One of the most engaging and practical training workshops I've attended. It was clear that considered effort and preparation had been put into making the workshop tailored and relevant to us specifically."

"After trawling for the right editor to teach me the trade, from square one I knew I'd found the right person in Dan. He's an incredible teacher, with amusing anecdotes to boot. After just a few sessions, I was seeing English in an entirely new way and, with his help, I knew I was ready."

"Dan was an engaging presenter and answered all questions well. The exercises were extremely helpful in understanding the content."

"I highly recommend Dan for SEO. His knowledge and skills with the English language make copy easy to read and understand. His thoroughness is unquestioned."

"Dan provided insightful and inspirational leadership in guiding AOA through the social media maze. Dan has a wonderful ability to communicate and connect and was instrumental in initiating AOA's presence on social media. I would highly recommend Dan for his sharp intellect, concise expression and powerful strategic and tactical insights."

"I was really impressed with the course and the delivery was both entertaining and engaging. We covered a lot of ground."

"Dan injected fun and personality into our copy."

“Dan has improved our website and SEO significantly.”

"Great workshop. Clear, concise and lots of examples and exercises to do so we could apply what Dan had just outlined. Would definitely recommend."

"Dan is adaptable to the various audience’s requirements and has a tremendous scope of information and experience which he delivers very well."

"Very enjoyable and easy to follow. It was useful and engaging."

"Dan's Writing for the Web workshop was relevant, informative and fun – a must for any media business developing online content in Australia today."

"Very engaging. I loved the sense of humour – makes it interesting."