Journalism and media writing short courses – for PR, media, editorial and content marketing teams

Make your writing – whether it’s for news stories, features, press releases or marketing – compelling

Taught by a former Sydney Morning Herald editor and journalist with over 25 years of experience, these journalism and media writing courses are engaging, easy to follow and above all practical, giving you tips and techniques you can immediately apply to your work.

Provide your staff with customised writing training

I run writing training for everyone from magazine and newspaper teams right through to PR, brand and content marketing agencies.

The training can cover any kind of content, from news stories, reviews and features right through to press releases, pitches, opinion pieces and case studies.

It can be tailored to suit all skill levels, from beginners to experienced writers (as well as mixed groups). A typical course will cover all the essentials – from how to make sentences short, sharp and snappy (such as by using the active voice) right through to how to make writing as compelling as possible.

Filled with plenty of exercises (some of which can be based on your own content if you choose), the sessions are lively, practical and highly interactive.

Writing Essentials online course – self-paced and flexible

This journalism and media writing course is equivalent to a full-day workshop, with six sessions that each take between 45 minutes to an hour and a half. Study at your own pace, whenever and wherever it suits you.

You will learn how to:

• craft short, compelling sentences
• write in the active voice
• use positive language
• cut copy
• use the right tone of voice and style
• strengthen your intros
• show, not tell
• write in plain English
• put the reader first
• use commas correctly
• know what the correct tense is
• write in the inverted pyramid style
• know what people want to read
• write a news feature
• avoid common grammar and punctuation mistakes
• proofread your own work
• write great headlines.

The course is filled with plenty of exercises – as soon as you’re shown a technique, you’ll then be able to practice it.

You will receive:

• a handbook and certificate (given as a PDF)
• unlimited access for up to five years.

If you’d like personalised feedback or to workshop your own writing, optional one-on-one Zoom sessions can be arranged for an additional fee.

Price: US$95

Press release writing course

I also offer a half-day live webinar that will show you how to write effective press releases, in addition to giving key tips on pitching to the media.

One-on-one journalism writing training

Personalised one-on-one sessions are available either online or in person, allowing me to focus on the specific writing skills you want to build – and the type of content you need to write.

I see a wide range of clients, from those in journalism, communications, marketing and PR right through to those who want to learn how to write like a journalist in order to engage the public.

Who am I?

I’m a former Sydney Morning Herald editor and journalist with over 25 years of experience.

I have:

• written for and edited almost every section of the newspaper, covering areas from travel and entertainment to health, science and technology
• worked as a magazine editor, sub-editor and journalist
• lectured at UTS, the University of Sydney, and the Australian Independent Centre for Journalism
• worked as an online content specialist, copywriter and communications manager
• taught writing and editing workshops for over a decade.

Who can benefit from these journalism and media writing courses?

When I first started teaching journalism writing courses, they were targeted – not surprisingly – at journalists and editors. These days, however, most organisations are creating far more marketing and communications content than ever before, whether it’s for:

• press releases
• newsletters
• blog posts
• case studies
• profiles
• social media.

Regardless of what you need to write, my media writing training can give you the skills, techniques and confidence you need.