Home
Workshops
All workshops
Sub-editing and proofreading courses
Writing for the web courses
Press release writing and media pitching courses
Business writing courses
Grammar and punctuation courses
Plain English and plain language writing courses
Journalism and media writing courses
Media law courses
Executive coaching
All executive coaching services
Media training for leaders
Public speaking and communication skills training for leaders
Storytelling training for business and marketing
General communication skills training for staff
Consulting
All consulting services
Website content strategy
Tone of voice guides
Communications and brand strategy
Editing and proofreading
Publishing and editing advice
Articles
About
Contact
Articles on
rhetoric
AI
rhetoric
writing
How AI uses rhetorical techniques to sound melodramatic (and why your writing is more likely to be laughable if AI writes or edits it)
We’ve all heard em dashes are a sign of AI writing. Now, we’re hearing the same about key rhetorical techniques.