Editorial and branding services

Make your messaging clear, consistent and compelling

To put it as simply as possible, I focus on the words you need to use – whether it’s for your website, ad campaign or internal comms. Over the past 30 years I’ve done everything from create style and tone of voice guides to creating taglines and copy, with my clients ranging from financial firms to government departments.

More specifically, my services include:

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Client testimonials

"Dan was a wealth of knowledge and has done a fantastic job of shaking up our team's approach. I feel confident that we will put these learnings into practice."
Phoebe Angelatos – ACT Emergency Services Agency
"I was able to put the lessons into practice straight away and our electronic newsletter open rates have already increased!"
Jane Phillips – Local Land Services
"Dan's writing and communication sessions were inspiring. His hands-on training has helped to improve how our team writes and has increased our confidence when editing. I highly recommend this professional development resource."
Sue Gifford – Carey Baptist College
"Dan's thoughtful, practical advice helped me to refine my website and improve my SEO. It was easy to implement and made a big difference to the bottom line."
Matthew Young – Director, Melbourne Meditation Centre
"Dan has improved both our website copy and the SEO of our course browser considerably."
Peter Coppola – Associate Director, Web & Application Services, ACU
"Dan took the time to understand us and how we work. His advice was spot on, practical and easy to apply."
Justin Marmot – Managing Director, Kentia