Most style guides have a rigid approach about how to define acronyms. However, if you want the best possible experience for the reader, you need to be flexible. This article explains how.

Writing in the active voice will make your copy sharper and easier to read. Yet although many people have heard about it, there’s a lot of confusion about what it means.

Less is often more – especially when it comes to writing.

An editor once told me you’re not a real journalist until you get your first lawsuit. That was over 30 years ago and although he was (probably) joking, I perversely liked the sentiment.

Oh, commas. They should be easy to use – after all, their purpose is to reflect how we speak – and yet everywhere I look they’re being horribly abused.

Have you got the word “passionate” in your LinkedIn profile? The odds are you do – almost everyone does.

Limitations usually improve, rather than hinder, whatever you create. I learnt this when I first became an editor, back in the days of print.

Most writers have a fear of repeating words – and so they’ll strive, in often ludicrous ways, to come up with synonyms and alternate descriptions. For example, they might write: “Dan’s cat was evil.