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Five words and phrases you can (usually) delete from your writing
Read moreLess is often more – especially when it comes to writing. Here are five easy ways you can tighten…
October 5, 202400 -
How to boost your writing by using strong verbs
Read moreEvery sentence needs a subject and a verb – and the stronger your verb, the stronger your sentence will…
January 24, 2019 -
How to write news stories in the inverted pyramid style
Read moreThe inverted pyramid is the most common way you can structure news stories, press releases, web pages and anything…
August 26, 2017 -
How to make your writing positive (which is not the same as making it happy or upbeat)
Read moreUsing positive language is a great way to make sentences short and snappy.
At the risk of sounding like a…
May 30, 2017 -
The evil writer’s guide to writing in the middle voice (and the nice writer’s guide to effective voice)
Read moreMy last post explained how to write in the active voice – but what’s far less known is the…
October 4, 2016 -
How to write in the active voice
Read moreWriting in the active voice is key to making your copy sharper and easier to read. Yet while many…
July 18, 2016 -
The perils of content marketing
Read more“That’s not writing, that’s typing.”
Truman Capote famously dismissed Jack Kerouac’s writing by saying this, and I’m inclined to agree….
February 19, 2016 -
The beauty of short sentences (and how to use them)
Read moreShort sentences are easy to read.
They grab our attention, increase the reading pace, and make it more likely that…
January 23, 2016
