Articles about writing, editing and improving content

We often don’t spot mistakes while proofreading because our minds know what we want to say – which is why a proofreading cheatsheet and guide can help. You can download them here:

A typo isn’t just a typo. It’s a sign people don’t care enough, which usually means there are going to be other mistakes – as this tragic tale of a delayed sandwich maker shows.

If we spoke to our friends the way most people write at work, we wouldn’t have those friends for long. A lot of business writing is borderline absurd – but it doesn’t have to be that way. This article shows how to make your business writing clear, simple and effective:

Here are 5 key tips to make your tone of voice (TOV) guide more effective:

Writers are often told to show rather than tell – and marketers are told to sell the sizzle, not the steak. This article explains both these sayings to help you make your writing more vivid.